

Investing made SIMPLE
Financial Advice made UNFILTERED
Financial Planning made PERSONAL
Financial Freedom made MEANINGFUL
Financial Intelligence & Mindfulness made ESSENTIAL
Introducing Ashoonya
We use a combination of financial intelligence, experiential learning & mindfulness
to manage money, plan personal finances & take financial education to everyone
Personal Financial Advice | Financial Planning | Investments & Insurance | Wealth Management | Financial Education
ABOUT us


Ashoonya (A-shoonya) is a word derived from the sanskrit word Shoonya.
Shoonya means Zero while Ashoonya means Infinite or Unlimited.
Both Infinite & Unlimited signify Freedom.
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Ashoonya is being built from the experience that the first step towards Financial Freedom or in other words freedom from financial stress or working for money is in simplifying why, where & how we make use of our money.
This process of 'why, where & how' is called Financial Planning.
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We can manage our money & plan our personal finances by doing simple things right, ritually or consciously.
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These simple things we can do DIY (do-it-yourself) by educating ourselves about money
OR
By working with a Financial Advisor/Planner/Coach.
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At Ashoonya we propagate a bit of both, as a way of life.
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Guided by this, we bootstrapped Ashoonya as a hybrid financial planning advisory & financial education business.
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As SEBI Registered Investment Advisors (RIA) our work today broadly involves 2 focus areas :
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1. Advising on, planning & managing personal finances & wealth for individuals & families.
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2. Educating people about financial intelligence, mindfulness, freedom & above all well-being
where do YOU start?
A big part of what we do in our lives revolves around making money.
4 simple ways to start planning our finances & managing our money intelligently are :
1
build wealth
by Investing
"How much money you make doesn't matter as much as how much money you keep.
How long you keep it.
How well you keep it"
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START HERE
If you are DIY
2
protect
your wealth
by getting correct & adequate Insurance!
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It's time we understood the real meaning of Insurance!
3
plan
for your life, your goals, your family's well-being & your peace of mind with a 360 degree approach to your finances with Financial Planning!
4
seek advise
about money not from your mama, chacha, taya.
Not from your boss, your CA, your insurance agent, your friend, your neighbour.
Not even from Google & ChatGPT!
Consult a Financial Coach!
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START HERE
If you want some help